The Plumbing, HVAC and Waterworks industries are an essential part of modern life. Whatever field you work in, it's good to know that you'll be making the world a little bit better every day. We want to shine the spotlight on our customers and the amazing work you do to keep our society functioning, especially during this time. 

That's why MORSCO created a campaign that celebrates what you do and will help the public to understand the important role you play in the community. 

Educate Your Customers on Selecting Water Heaters

12/16/2021
When water heaters fail, customers are often in crisis mode. They may have water leaking out of the garage, and they’re probably not in a great mood when you arrive on the call. Oftentimes, these customers don’t put much time or thought into the type of water heater they choose. They just want the problem solved, now.
These moments may offer an opportunity to strengthen and add value to this customer relationship. You can help them quickly understand the differences between certain types of water heaters and why one may be a better fit for them over another. Here are a few tips on how to navigate water heater selection with customers in a way that helps you build your business and maybe even increase sales.
 

World Toilet Day 2021 Shows Toilets Are Key to Human Health

11/9/2021
Plumbers can use World Toilet Day 2021 to educate customers on the role their home toilet plays in global public health and human safety at home and abroad.
November 19th is World Toilet Day 2021. On the surface, the name may sound a little silly to your customers or to the everyday American. However, the reason this day exists is actually quite serious.

More than half the world’s population, about 3.6 billion people, live without access to safe, clean toilets, according to the World Health Organization (WHO). The toilets many of us use in the developed world that we may take for granted every day are actually vital to minimizing the spread of disease. They even have a role in preventing other public health problems.

Officially observed by the United Nations, World Toilet Day 2021 encourages policy and behavioral change around sanitation. It’s also an opportunity for plumbing professionals to engage with customers on the importance of using and maintaining a toilet. Here are a few things to consider when it comes to this important day.
 

Top Plumbing Tips to Share With Customers for Fall

10/26/2021
It’s important for customers to ensure their plumbing is ready for the winter season ahead. Help by relaying these cold-weather plumbing tips this fall. 
From busted, frozen pipes to unresponsive water heaters, typical plumbing issues that arise during the fall and winter months are a burden that most customers don't want to face. But as a plumber, you know firsthand the various plumbing tips customers can implement now to help prevent the onset of these issues once the temperatures begin to really drop. 
As the seasons begin to change, there is no better time than now to educate new and existing customers alike on the initiatives they should be taking before the cold is underway. Consider these four expert plumbing tips to share with your customers this fall. 
 

What Would a Day Without Water Look Like?

10/20/2021
From access to safe drinking water to global infrastructural needs, learn what a day without water could look like across the world. 
According to the World Health Organization, 1 in 3 people worldwide don't have access to safe drinking water. Likewise, by 2025, it's expected that roughly half of the world’s population will be living in water-stressed areas. Considering all of these factors, could you really imagine a day without water? From general health requirements to agricultural and sanitation support, a day without water would simply wreak complete world havoc.
On October 21, 2021, we recognize the national Imagine a Day Without Water campaign to highlight how worldwide access to water is essential, invaluable, and in need of investment. To emphasize the importance of water and the waterworks professionals who make access to usable water possible, let’s take a look at what a day without water could potentially look like.

 

Tips to Educate Customers During National Water Quality Month

8/24/2021
Though plumbing and waterworks professionals help ensure safe water access, customers also need to play their role. Read on for the top tips to teach customers.